Channel News and Analysis - Channel Insider

 


Vizard: IBM Gets Principled About the Channel
Big Blue looks to improve its reputation with a Principles of Engagement document governing how internal salespeople deal with the channel.

 

Apere Using Proof-of-Concept in New Channel Program


Article Rating:starstarstarstarstar / 0

Rate This Article:
Add This Article To:
The security solution provider hopes to entice VARs with value-added service contracts, while luring customers with a proof-of-concept demo of its product.

Security solutions vendor Apere is attempting to incorporate a proof-of-concept demonstration into a new channel program meant to entice VARs and system integrators.

The San Jose, Calif., company announced its new partner program on Sept. 18. It is offering users a proof-of-concept demo of its turnkey appliance, called IMAG (Identity Managed Access Gateway), which integrates an enterprise's essential identity management, access control functionality, and application and network user provisioning into a single solution.

The proof-of-concept demo allows users to see how the solution will work with their network for several weeks, while VARs and system integrators have the advantage of a practical demonstration to show to clients, according to Ram Jayam, president and CEO of Apere.

"It allows [partners] to install the box right into the customer's network environment," Jayam said

The solution costs $15,000. The company's top-tier VARs can earn up to 35 percent on product margins and 25 percent on service contracts. These are partners that use Apere's solution as one of their main security products, according to the company.

The company started its partner program with so-called "Founding VARs," who began experimenting and using the Apere solution before it was ready for the market. These VARs helped work out several problems with the solution, according to the company.

Apere also announced that it is partnering with Ness Technologies of Hackensack, N.J. Apere said that Ness will begin to leverage its IMAG solution in the health care and financial services sectors to help meet intellectual property and regulatory requirements.

Click here for exclusive channel research from Amazon Consulting.



Discuss Apere Using Proof-of-Concept in New Channel Program
 
>>> Be the FIRST to comment on this article!
 

 
 
>>> More Channel News and Analysis Articles          >>> More By Scott Ferguson
 


 
CHANNEL DEEP DIVES
CareersLinux and Unix
Computer NetworkingPrinters
SecuritySMB Partner
StorageSurveys
Solution BuilderMessaging/Collaboration
Dell ResellersMicrosoft Partners

 

 

SIGN UP FOR CHANNEL INSIDER NEWSLETTERS
Reliable, timely information on the business of technology. Sign up now.

RSS SUBSCRIPTIONS
XML
Add Channel News, Product Reviews, Trends and Analysis to your RSS newsreader or My Yahoo!

 

CHANNEL RESOURCE CENTER
HP StorageWorks Scalable NAS is highly available, scalable network-attached storage for any industry solution. To learn how you can take full advantage of fault-tolerant NAS that seamlessly scales capacity and performance, visit: http://www.hp.com/go/scalablenas


Feature Video: What Can Green Do For You?
There are many ways that systems can be run faster or more efficiently, using less energy and thereby reducing costs. Watch now!
Microsoft-hosted solution offers you advanced customer relationship management capabilities without a major investment in IT and staffing.
Try It for free for 30 days!